A polished marketing strategist with experience leading digital media, paid search, social, content, and integrated campaigns for agencies and national brands.
Over six years of experience developing campaigns for global agencies, Fortune 500 clients, nonprofits, education, retail, healthcare, and professional service brands.
Skilled in campaign strategy, analytics, reporting, paid search, paid social, media planning, client communication, and team collaboration.
Francesca is an accomplished Digital and Integrated Marketing Strategist with experience creating effective campaigns for global advertising agencies in New York City and beyond. Her work spans digital media, paid search, social strategy, content, client service, campaign optimization, and integrated brand growth.
Clients: Southern California University of Health Sciences, Buildings by Timberline, Mass Advantage
Clients: Tops Friendly Markets, Georgia Pacific, ConnectLife, Alzheimer’s Association of Western NY
Clients: Mondelez, Subway, Marcus by Goldman Sachs
Client: IBM
Clients: Lenox, Direct Wines, Democracy Now
Clients: Spiderweb Studio, Mongoose Bodyworks, The Shops at Columbus Circle, Varia Ventures, A-1 Watercare
Campaign planning, optimization, and performance insights.
Google Ads, Bing Ads, keyword research, and reporting.
Social media campaigns, content, and audience engagement.
Google Analytics, reporting, campaign measurement, and insights.
Vendor coordination, budget planning, and channel strategy.
Team mentoring, client communication, and project management.
“Blending strategy, storytelling, and performance marketing to create campaigns that connect.”
New York University
Master of Arts, Communications Management and Technology · 2015
Marymount Manhattan College
Bachelor of Arts in Communication Arts · 2010
Available for marketing strategy, digital media, and integrated campaign opportunities.
Email Francesca